This policy describes how Becklar, LLC and its subsidiaries (including Freeus, LLC, Armstrong Communications, Honor Alert, LLC, Workforce Safety, and AvantGuard Monitoring; collectively “Becklar”) collect, use, and share your information. When you use our sites, products, or services or otherwise form a relationship with us, we may obtain data from you and the devices you use to interact with us.
This policy is designed to provide transparency into our privacy practices and principles in a format you can navigate, read, and understand.
We commit to treat your personal information with care and respect and give you methods to contact us should you have any questions or concerns about the use of your information.
Finally, you may have received additional privacy documentation from us when you used a specific site, product, or service from us. In that case, the documentation you received should be read in conjunction with this Notice.
This policy explains:
The Scope of this Policy
This Policy describes the processing of information provided or collected on our sites and applications where this privacy policy is posted. In some instances, we may provide additional data privacy notices specific to certain products, practices, or regions. Those terms should be read in conjunction with this policy.
If you provide information to us on a third-party site or platform, the information you provide may be separately collected by the third-party site or platform. That third-party site or platform’s privacy practices will govern the use of your information. Choices you make on that third-party platform will not apply to our use of the information we have collected through our sites, products, or services.
Your Privacy Rights
If you are a resident of certain states or countries, you may have the right to know, access, correct, transfer, restrict the processing of, opt-out from certain types of processing (e.g., targeted advertising, the sale of personal data, limit the use and disclosure of sensitive information, and profiling, as defined by the applicable state law(s)), and delete your personal information. If you choose to exercise any of these options, we will not discriminate against you for making that decision.
You can exercise your privacy rights by clicking the “My Privacy Choices” link at the bottom of our website and select the applicable request, or by contacting us at
privacy@agmonitoring.com. When we receive a request to exercise a privacy right, we will review information we have collected about you (if any) with identifying information you may have provided us (such as a login, email address, mailing address, zip code, or transaction or order number) to authenticate your identity. If you use an authorized agent to submit a request, we may require the authorized agent to provide proof that you gave the agent signed permission to submit the request. We may also require you to directly confirm with us that you provided the authorized agent permission to submit the request.
There may be situations where we cannot grant your request. In such a situation, we will explain our reasoning to you and will honor your right to appeal when applicable.
Information Collected or Processed
In the preceding 12 months, Becklar may have collected or processed the categories of personal information that are identified below. We generally collect the information listed below to secure, improve, and provide our services to our customers.
Identifiers such as a real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, social security number, driver’s license number, passport number, or other similar identifiers.
Customer records information such as a name, address, telephone number, credit card number, debit card number, or other payment information.
Commercial information, including records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.
Internet or other electronic network activity information, including, but not limited to, browsing history, search history, and information regarding a consumer’s interaction with an internet website application, or advertisement.
Inferences drawn from any of the information identified in this subdivision to create a profile about a consumer reflecting the consumer’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.
Sources of Information
The sources from which personal information may have been collected or processed are the following: information that you provided to us, online tracking technologies, automatic data collection technologies, social media platforms and networks, business partners, etc. The purpose of such collection or processing include: providing our products and services, communicating with you, administering programs, marketing and promotional purposes (which may include targeted advertising), analytics and personalization, security and fraud prevention, legal obligations, core business functions, the job applicant process, etc.
How We Disclose Information
Becklar does not believe to have Sold (for monetary or other valuable consideration) or Shared (for cross-context behavioral advertising purposes) your personal information in the last 12 months, as defined by certain state laws. However, we may disclose your information to our subsidiaries and affiliates, along with our service providers and third-party processors to provide services to you. We may also disclose your information with service providers and third parties when necessary to comply with laws and regulations; respond to subpoenas and court orders; exercise our legal rights or defend against legal claims; investigate, prevent, or take action regarding illegal activities, suspected fraud, potential threats to our property or the physical safety of any person, or violations of our usage instructions and applicable terms and conditions; facilitate the financing or insuring of our business or a disposition of all or part of our business or assets, or as otherwise permitted or required by law. We may disclose anonymized or aggregated data at our discretion, in accordance with applicable laws.
If you post your information or content to our online forums or media sites, this information is public on the Internet. We are unable to prevent or control further use of this information and refer you to the third-party sites’ privacy policies and terms of use to learn more about their privacy practices.
Your Controls and Choices
You can control how and when you want to receive marketing emails from Becklar by clicking on the “unsubscribe” link located at the bottom of our email communications to you. This will not affect your receipt of administrative emails (for example, emails about your account, transactions, or policy changes) for your registered account.
Our Commitment to Protecting Information Belonging to Children
Our services are not intended for children under the age of 16. We do not knowingly collect information via our sites, products, and services from users under the age of 16. If you use our Services, you represent that you are at least the age of majority under the laws of the jurisdiction of your place of residence. If you believe your child has provided us with personal information, please alert us at
privacy@agmonitoring.com. If we learn that we have collected personal information from a minor, we will promptly take steps to delete such information and terminate the minor’s account.
Cookies and Other Technologies
Cookies are identifiers we transfer to your browser or device that allow us to recognize your browser or device and tell us how and when pages and features in our services are visited and by how many people. You may be able to change the preferences on your browser or device to prevent or limit your device’s acceptance of cookies, but this may prevent you from taking advantage of some of our features. We recommend you keep cookies activated. We have broken up our cookies into categories to help you understand what they do.
- Essential: These cookies are required to use our services. For example, they are necessary to access our website and login to your account.
- Performance: These cookies track how you interact with our website. For example, these cookies let us know which pages on our website load slowly or are not optimized for mobile use. We use this information to make improvements to our user experience.
- Functionality: These cookies track information about you to make using our website easier. For example, we may retain information such as your login status and viewing preferences.
- Marketing and Analytics: These cookies help us create targeted advertising experiences on our websites.
You can manage your cookie preferences on our cookie banner that pops up when you first visit our website.
Global Privacy Control
If you would like to control the use of cookies and similar internet technologies on your computer, you can use web browsers listed with the Global Privacy Control tool built into them. These browsers limit cookie technologies and how they work while you browse the internet. You can find a list of browsers with the Global Privacy Control tool built into it here:
https://globalprivacycontrol.org/#download.
The use of the website and web browsers located at the site above is at your own risk, subject to the agreements from those web browsers’ developers, and subject to their privacy policies. Becklar does not accept any liability associated with your use of the website above or the content you may download from that website.
Our Global Data Transfer Practices
We store and process your personal information on our servers located within the United States but may transfer your personal information to other countries outside of the United States for the purposes describe in this Privacy Policy. By using our websites, products, or services, you agree to the global transfer, process, and storage of your personal information.
Contacting Supervisory Authorities
If you would like to lodge a complaint against us, you may contact your local privacy regulator. If you have trouble locating a privacy regulator, please contact our privacy office at
privacy@agmonitoring.com and they will help you contact the appropriate enforcement agency.
How to Contact Us
If you have any questions about how we process your information, you can contact us at:
Privacy Department
Phone: 877-781-6133
Email:
privacy@agmonitoring.com
This policy was last updated on: May 23, 2023
Product or Service-Specific Details
Freeus, LLC Products (including Honor Alert products)
Orion
| Description |
A service that gathers information for emergency alerts. |
| Categories of Information |
– Personal Identifiers
– Protected Class Information
– Commercial Information
– Internet Data
– Geolocation Data |
| Category of Data Subjects |
Orion gathers data from device users. The Orion web portal service gathers information from dealers who use the web portal. |
| The Source from which this Information was Collected |
This information is gathered from dealers who sell Freeus products and from device users. |
| Purpose of Processing |
Orion gathers this information for billing device users, emergency response, determining a device user’s location, and recording devices purchased by dealers from Freeus. |
| Legal Basis for Processing |
– Handling the personal information is protecting the person’s vital interest (or a third-party’s vital interest). |
| Automated Processing or Profiling |
Does this product/service/process use automated processing:
Yes☒No☐If yes, the general methods and logic used are: The Orion system utilizes some automated processing to determine a device user’s geographical location.Does the automated processing affect the rights of data subjects? No. This information is gathered automatically to dispatch emergency services to a device user during an emergency. |
| Information Sharing |
Categories of Recipients |
Description of Business Purpose |
Is this Information Sold or Shared |
| Orion provides geographic location data to geolocation service providers who can accurately determine a device user’s location.
Orion provides device ID to organizations to cellular organizations to register devices on a cellular network.
Orion provides information to SMS service providers. |
This information enables device and service functionality. |
☐ Sold
☒ Shared
Becklar shares this information with service providers for a business purpose. |
| Sensitive Personal Information |
Category of Sensitive Personal Information Collected |
Retention Period |
| Orion gathers precise geographic location data.
Becklar only collects sensitive personal information, as defined in applicable state privacy laws, with your consent and does not use sensitive personal information for inferring characteristics about you. |
Orion monitors geolocation continuously until the device is decommissioned. |
| Whether Personal Information is Transferred Internationally |
Data from Canada is retained and processed in Canada. However, that information is replicated in the United States for business continuity and disaster recovery purposes.
Data in the United States is kept in the United States and replicated Canada. |
| Retention Period |
Personal information, address information, and IP address is retained until the device user ends the use of the device.
A history of purchased products and services, MAC address, a device user’s name is held in perpetuity.
Cookie browsing data from the Orion portal is deleted when a browsing session times out or after 12 hours.
Device numbers are deleted when a device is decommissioned. |
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Pineapple
| Description |
Pineapple is an in-house application that allows dealers and customer to provide information for the use of devices. |
| Categories of Information |
– Personal Identifiers
– Internet Data
– Geolocation Data |
| Category of Data Subjects |
Pineapple gathers information from device users and dealers who sell devices to users. |
| The Source from which this Information was Collected |
This information is gathered from dealers who sell Freeus products and from device users. |
| Purpose of Processing |
Pineapple gathers this information to setup user accounts, register devices to users, and to track a user’s location in the event of an incident where a device is activated. |
| Legal Basis for Processing |
– Handling the personal information is protecting the person’s vital interest (or a third-party’s vital interest). |
| Automated Processing or Profiling |
Does this product/service/process use automated processing:
Yes☐No☒If yes, the general methods and logic used are: Does the automated processing affect the rights of data subjects? |
| Information Sharing |
Categories of Recipients |
Description of Business Purpose |
Is this Information Sold or Shared |
| Pineapple shares geolocation data and device name with geolocation services. |
This information enables device and service functionality. |
☐ Sold
☒ Shared
Becklar shares this information with service providers for a business purpose. |
| Sensitive Personal Information |
Category of Sensitive Personal Information Collected |
Retention Period |
| Pineapple gathers precise geographic location data.
Becklar only collects sensitive personal information, as defined in the applicable state privacy laws, with your consent and does not use sensitive personal information for inferring characteristics about you. |
Pineapple monitors geolocation continuously until the device is decommissioned. |
| Whether Personal Information is Transferred Internationally |
Data from Canada is retained and processed in Canada. However, that information is replicated in the United States for business continuity and disaster recovery purposes.
Data in the United States is kept in the United States and replicated Canada. |
| Retention Period |
This information is kept throughout the duration of the contract with device users and dealers or as long as permitted by local law. |
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AvantGuard Monitoring Services (including Armstrong’s Alarm Monitoring)
Alarm Monitoring
| Description |
A service that monitors alarms and dispatches emergency responders. |
| Categories of Information |
– Personal Identifiers
– Protected Class Information
– Commercial Information
– Geolocation Data
– Audio Data |
| Category of Data Subjects |
This information is provided by device users via device dealers. |
| The Source from which this Information was Collected |
AvantGuard does not gather this information directly from device users. Instead, device users provide this information to alarm dealers and those dealers provide the information to AvantGuard. |
| Purpose of Processing |
AvantGuard gathers this information so it can effectively monitor alarms from devices and respond to events triggered by a device’s alarm. |
| Legal Basis for Processing |
– Handling the personal information is protecting the person’s vital interest (or a third-party’s vital interest). |
| Automated Processing or Profiling |
Does this product/service/process use automated processing:
Yes☒No☐If yes, the general methods and logic used are: Automated systems are used to alert AvantGuard that an event has occurred, triggering a follow up response from AvantGuard to deploy services dependent on the event.Does the automated processing affect the rights of data subjects? No. AvantGuard uses this information to determine responses to events and coordinate additional services in response to an event. |
| Information Sharing |
Categories of Recipients |
Description of Business Purpose |
Is this Information Sold or Shared |
| Information is shared with alarm dealers and emergency response organizations. |
This information is provided to these recipients for emergency dispatch services. |
☐ Sold
☒ Shared
Becklar shares this information with service providers for a business purpose.
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| Sensitive Personal Information |
Category of Sensitive Personal Information Collected |
Retention Period |
| Not applicable. |
Not applicable. |
| Whether Personal Information is Transferred Internationally |
Data from Canada is retained and processed in Canada. However, that information is replicated in the United States for business continuity and disaster recovery purposes.
Data in the United States is kept in the United States and replicated Canada. |
| Retention Period |
AvantGuard retains this information for 7 years.
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Workforce Safety
| Description |
Workforce Safety’s application and devices. |
| Categories of Information |
– Personal Identifiers
– Contact Information
– Device Data
– Geolocation Data |
| Category of Data Subjects |
This information is provided by our customers and their employees. |
| The Source from which this Information was Collected |
This information is gathered by our customers and when our customers’ employees wear connected safety devices or use connected safety applications. |
| Purpose of Processing |
Our application and devices gather this information to report when an employee may have fallen or experienced an accident while at work. The device communicates your location, notifies appropriate contacts, and uses audio so others can locate our customers’ employees. |
| Legal Basis for Processing |
– We process this information pursuant to our Terms of Service with our customers.
– We process this information pursuant to the vital interests of our customers’ employees. |
| Automated Processing or Profiling |
Does this product/service/process use automated processing:
Yes☒No☐If yes, the general methods and logic used are: Our devices and applications use automated processing to determine whether a customers’ employee has experienced an accident, trigger an alarm, and call emergency contacts.Does the automated processing affect the rights of data subjects? No. |
| Information Sharing |
Categories of Recipients |
Description of Business Purpose |
Is this Information Sold or Shared |
| This information is provided to service providers such as IT infrastructure and management services, geolocation services, cloud database management, and emergency response centers. |
This information is provided to fulfill the contract with our customers and host and manage the service. |
☐ Sold
☒ Shared
Becklar shares this information with service providers for a business purpose.
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| Sensitive Personal Information |
Category of Sensitive Personal Information Collected |
Retention Period |
| Precise geolocation data is gathered for emergency alerts.
Becklar only collects sensitive personal information, as defined in the applicable state privacy laws, with your consent and does not use sensitive personal information for inferring characteristics about you. |
Becklar retains this information throughout the term of the commercial relationship with its customers and pursuant to the terms of found in agreements with its customers. |
| Whether Personal Information is Transferred Internationally |
Data is processed in the United States. |
| Retention Period |
Becklar retains this information throughout the term of the commercial relationship with its customers and pursuant to the terms of found in agreements with its customers. |
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Relationship-Specific Details
Employee/Recruit/Prospect/Candidate
| Description |
Recruiting, employment, onboarding, and HR Management |
| Categories of Information |
– Personal Identifiers
– Commercial Information |
| Category of Data Subjects |
Recruits and employees provide this information. |
| The Source from which this Information was Collected |
Recruits and employees provide this information. |
| Purpose of Processing |
Becklar gathers this information to enter, and manage, the employment relationship with its prospective and current employees. For example, Becklar gathers this information for background checks, benefits, accounting, and expense reimbursement. |
| Legal Basis for Processing |
– Personal information is handled under contract. |
| Automated Processing or Profiling |
Does this product/service/process use automated processing:
Yes☐No☒If yes, the general methods and logic used are: Does the automated processing affect the rights of data subjects? |
| Information Sharing |
Categories of Recipients |
Description of Business Purpose |
Is this Information Sold or Shared |
| Becklar provides this information to payroll and benefits administrators, business management software, and accounting software. |
This information is provided to facilitate the employment contract between Becklar and its employees. |
☐ Sold
☒ Shared
Becklar shares this information with service providers for a business purpose.
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| Sensitive Personal Information |
Category of Sensitive Personal Information Collected |
Retention Period |
| Sensitive Information such as your social security number, state ID number, racial or ethnic origin, and the contents of email generated on Becklar’s systems. Keep in mind, Becklar generally collects this information when required by local, state, or federal law. In the case of email, all email generated on Becklar’s systems is monitored for security purposes and is subject to Becklar’s terms for using its network. |
Becklar retains this information throughout the term of an employee’s relationship with Becklar and applicable laws and regulations no longer require Becklar to retain employment data. Alternatively, Becklar deletes this information if an employment relationship does not form between a candidate and Becklar. |
| Whether Personal Information is Transferred Internationally |
For employee data from Canada, that information is replicated in the United States for security and business continuity purposes.
Data in the United States is kept in the United States and replicated Canada. |
| Retention Period |
Becklar retains this information throughout the term of an employee’s relationship with Becklar and applicable laws and regulations no longer require Becklar to retain employment data. Alternatively, Becklar deletes this information if an employment relationship does not form between a candidate and Becklar. |
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Web User
| Description |
Data provided by web users when they browse Becklar’s websites. |
| Categories of Information |
– Inference Data |
| Category of Data Subjects |
This information is gathered from web users who browse Becklar’s website. |
| The Source from which this Information was Collected |
Becklar gathers this information directly from customers who use a device or browse its website. |
| Purpose of Processing |
– Undertaking internal research for technological development and demonstration.
– Performing services on behalf of the business or service provider including maintaining or servicing accounts; providing customer service; processing or fulfilling orders and transactions; verifying customer information; processing payments; providing financing; providing advertising or marketing services; providing analytic services; or providing similar services on behalf of the business or service provider. |
| Legal Basis for Processing |
– There is a legitimate business interest in handling the information. |
| Automated Processing or Profiling |
Does this product/service/process use automated processing:
Yes☒No☐If yes, the general methods and logic used are: The automated system gathers usage and browsing behavior.Does the automated processing affect the rights of data subjects? No. Becklar analyzes usage information to determine how to update and improve devices and its website. |
| Information Sharing |
Categories of Recipients |
Description of Business Purpose |
Is this Information Sold or Shared |
| Not applicable. |
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☐ Sold
☐ Shared
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| Sensitive Personal Information |
Category of Sensitive Personal Information Collected |
Retention Period |
| Not applicable. |
Not applicable. |
| Whether Personal Information is Transferred Internationally |
Data is kept in North America. |
| Retention Period |
This information is retained as long as permitted by local law.
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